Legend Corporation is a listed Australian electrical component manufacturer and distributor. Espresso Communications was appointed to manage Legend’s financial communications and a product review program for its consumer technology products and other brands it distributes such as Hitachi Global Storage Technologies and Hyundai.

Our brief was to maintain strong media visibility for the company’s CEO in major business and financial media and secure media coverage in key consumer and specialist publications for the product review program.

Espresso Communications generated about 82 media clips for Legend Corporation. Highlights include a half page story in the Australian Financial Review, coverage in BRW, Adelaide Advertiser, Sydney Morning Herald and The Age.